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Rotorua is widely known for its geothermal wonderland, numerous lakes, strikingly beautiful scenery  and its local Maori culture. It is regarded  as one of the NZ top adventure playground. The city features some of the finest adventure sports in amazing natural settings. World's top mountain biking trails, white water rafting, bungee jumping, high octane jet boating, hunting and walking on a volcano are some of the thrilling sports that will set your pulse racing.


Rotorua is a city located on the southern shores of Rotorua Lake in the Bay of Plenty region of the North Island. The city which is in the heart of the North Island has a decent population. This is one city in the country where you can experience the true essence of New Zealand. It is one of the major cities that attract international and domestic tourism.


The city has a multi-cultural and cosmopolitan environment. The city is always vibrant, enthusiastic and buzzing with activities while being hospitable and respective towards new residents, visitor and business investors.


Rotorua is a city that is ideally located and promises unique and varied investment opportunities. The city has business opportunities in several industrial sectors. Prominent amongst them are Forestry and Wood Processing, Tourism and Agriculture. These industries, though well established, still have the potential to grow and attract investment. These industries are aptly underpinned by the growth in education, research, technology and manufacturing sectors in the city.


Apart from its ideal geographical location, another vital factor that contributes to the city's potentiality of attracting new investment is that the city has good road, rail transport and communication setup. Also the logistics industries are well established. These factors, along with the lifestyle of the people in Rotorua, present a perfect platform for the investors.


The city of Rotorua is located in close proximity to other major cities that have good population. This population base provides easy access to the market with good income and also provides an easy and able labor force with good vocational qualifications. Competitive industrial and commercial purchase prices, affordable rentals and equally reasonable overhead and operating costs also plays an important role in making the city attractive to new investments.


The Rotorua Economic Development unit has taken the initiative to work in co-ordination with the Rotorua business and government community with the aim of developing an environment that stimulates the economic growth of the city and contributes to the overall development of the country. This initiative has helped a lot in the development of the city.


In the recent past, the city's growth and development has helped the city to attain an economic growth rate of about 4% per annum, which is above the national average. The city has been achieving this growth rate consistently. This fact is an indication that it is one of the best cities in the world to invest and gain good returns.


Rotorua City's ideal geographical location, well-connected transport system, the lifestyle of the locals, world-class education, good accommodation facilities, and its business infrastructure; all these factors combine to make the city of Rotorua on one of finest cities to work, live and make investments in.

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